Information We Collect

At MVSToolz, we are committed to protecting your privacy. This policy explains what information we collect and how we use it when you use our digital marketing calculators and tools.

Calculator Data

When you use our CPC bid estimator, CPA calculator, display network planner, or other tools, we may temporarily store calculation inputs and results to:

  • Provide you with accurate calculations and recommendations
  • Improve our tools and algorithms
  • Generate anonymous usage statistics

Important: We do not store personal campaign data or link calculations to individual users.

Website Analytics

We use Google Analytics to understand how visitors use our website. This includes:

  • Pages visited and time spent on site
  • Device and browser information
  • General geographic location (country/city level)
  • Referral sources and search queries

Cookies and Tracking

Our website uses cookies for:

  • Analytics and performance monitoring
  • Remembering your tool preferences
  • Providing relevant advertising through Google AdSense

You can control cookie settings through your browser preferences.

How We Use Your Information

Service Provision

We use collected information to:

  • Provide accurate CPC estimates and marketing calculations
  • Offer industry-specific benchmarks and recommendations
  • Improve tool accuracy and user experience
  • Ensure website security and prevent abuse

Communications

We do not send marketing emails or newsletters unless you explicitly opt-in. We may contact you only for:

  • Responding to support requests
  • Important service announcements
  • Security-related notifications

Information Sharing

We do not sell, trade, or rent your personal information to third parties. We may share aggregated, anonymous data with:

  • Industry research organizations
  • Digital marketing benchmarking studies
  • Academic institutions for research purposes

Third-Party Services

Our website integrates with trusted third-party services:

  • Google Analytics: For website usage analysis
  • Google AdSense: For displaying relevant advertisements
  • Google Fonts: For typography and website design

These services have their own privacy policies and data practices.

Data Security

We implement industry-standard security measures to protect your information:

  • SSL/TLS encryption for all data transmission
  • Secure hosting with regular security updates
  • Access controls and monitoring systems
  • Regular security audits and vulnerability assessments

Your Rights

You have the right to:

  • Access any personal information we hold about you
  • Request correction of inaccurate information
  • Request deletion of your personal information
  • Object to processing of your personal information
  • Request data portability where applicable

Data Retention

We retain information only as long as necessary to provide our services:

  • Calculator inputs: Not stored permanently
  • Analytics data: Retained according to Google Analytics settings (26 months)
  • Support communications: Retained for 2 years

Children's Privacy

Our services are intended for business and professional use. We do not knowingly collect information from children under 13. If you believe we have collected information from a child, please contact us immediately.

International Users

MVSToolz is operated from the United States. If you are accessing our services from outside the US, please note that your information may be transferred to and processed in the United States.

Changes to This Policy

We may update this privacy policy to reflect changes in our practices or legal requirements. We will notify users of significant changes by:

  • Posting updates on this page
  • Updating the "Last updated" date
  • Providing notice through our website

Contact Us

If you have questions about this privacy policy or our data practices, please contact us:

  • Email: privacy@mvstoolz.me
  • General Inquiries: hello@mvstoolz.me
  • Mailing Address: MVSToolz Privacy Officer, [Address]

GDPR Compliance

For European Union users, we comply with the General Data Protection Regulation (GDPR). Our lawful basis for processing includes:

  • Legitimate interests in providing and improving our services
  • Consent for marketing communications (where applicable)
  • Contractual necessity for service provision

California Privacy Rights

California residents have additional rights under the California Consumer Privacy Act (CCPA):

  • Right to know what personal information is collected
  • Right to delete personal information
  • Right to opt-out of sale of personal information
  • Right to non-discrimination for exercising privacy rights

Note: We do not sell personal information to third parties.